Your field guide to building a local brand









The Bootstrap Local Framework

Marketing is a lot like learning to ride a bike. It seems overwhelming at first and takes energy to get started, but once you get going everything seems to glide right along.

With the Bootstrap Local Framework, it will take time and effort to set things up. At first, things might feel a little awkward. But when all of the pieces fall into place, you’ll start getting customers more easily than you imagined possible.

We have spent the last five years building and testing this simple framework. And we have discovered that even the busiest small business owners who follow this process can build a marketing system that brings in a consistent stream of leads and clients.

Bootstrap Weekly

Every week we send an email newsletter covering the latest marketing news, tips, useful ideas, and fresh challenges. 

The Bootstrap Local Guided Program

The Path to Marketing Expertise


Join The Free Bootstrap Framework Live Workshop

In our free live training sessions, we give you simple action items to jumpstart your marketing system. We cover:

  • The pathway to building a trusted local brand
  • A checklist for launching and optimizing a Google presence that outranks your competition
  • The 3 most important pages to add to your website, and what to include on them
  • A blueprint for a funnel that will convert strangers to customers on autopilot


Get Your Custom-Tailored Marketing Strategy

In this phase, we will discuss your marketing goals and business strategy and deliver a custom-tailored PDF guide that is unique to your business. It includes:

  • Your unique advantages based on an owner-strengths assessment
  • Your competitors’ strengths and weaknesses
  • The keywords that your potential customers are using to look for your services
  • A 12-month roadmap of activities, including a full content calendar
  • Monthly goals and milestones


Monthly Coaching Program & Bootstrap Membership

As a member, you will get a video check-in every month where we will:

  • Deliver copy-and-paste marketing emails, templates, and materials
  • Reveal new ways to establish a local brand, rank on Google, and maintain a growing list of qualified leads
  • Review strategic goals & progress
  • Adjust the marketing plan based on what is working best
  • Get help with any obstacles you are facing
  • Stay ahead of marketing trends
  • Answer your marketing questions 

Want to see how it would work for your business?

The Bootstrap Local Guarantee

I am confident that our guided marketing program is the tool you need to achieve your marketing goals. To back that up, I have a no-questions-asked guarantee policy. If this program isn’t what you are looking for, let me know in the first 30-days and you will get a full refund.

Bootstrap local guarantee